Deskripsi Pekerjaan
Company Description Redzone helps manufacturers make more products for less while greatly improving the employee experience. While there is a lot of hype around digital transformation, the factory of the future, and Industry 4.0, the focus has been on the equipment and technology – not the people. At Redzone, we are all about the people, what we call “the connected workforce.” We make frontline teams more engaged and more productive so their lives improve while contributing to positive business outcomes. We do this by combining exceptional software and world-class coaching, giving our customers an average productivity increase of 22% in 90 days. Redzone brings together Production, Maintenance, and Quality teams, improving the communications between those teams to resolve issues and increase output. Decision-making happens on the shop floor by the people doing the work, in real time, for immediate impact and a better overall employee experience. With over 1000 customers, nearly 2000 plants and 500,000 users, Redzone is changing the way people work – one plant at a time. Job Description We are seeking a Field Marketing Manager to align with the EMEA Sales and Marketing team supporting the DACH region preferably the successful candidate would live in Germany. As the Field Marketing Manager, you will be responsible for the strategy and execution of high-impact field programs to fill the funnel and accelerate to close. This position requires the management and full execution of a unique blend of events and integrated marketing campaigns, plus a love of data and analytics. Reporting to the Marketing Director, EMEA, the ideal candidate is a modern marketer who has a demonstrated track record of upmarket pipeline generation and deal acceleration programs. This person will work very closely with the sales team to understand their regional needs and will eventually know the top prospects of each team member and tailor marketing programs accordingly! Before applying, please read below: This position is a full-time, remote position that will be responsible for covering the DACH Region. Candidates already located in Germany are highly preferred. Responsibilities: Build, execute, and measure quarterly Field Marketing plans that include in-person events, webinars, and integrated campaigns. Align with the EMEA Sales Team to support regional pipeline and revenue goals. Develop and execute demand generation programs that include paid and owned media, content creation, digital campaigns, and partnerships with relevant third parties and publications. Deliver Account-Based Marketing programs tailored to the sales team’s top accounts. Understand and align with internal systems, such as lead scoring and nurturing, campaign creation and tracking, pipeline generation, and deal acceleration. Coordinate all aspects of tradeshows and networking events in the DACH region. Work with trade and networking organizations for the DACH region. Analyze program results and optim